Marketing and Content Manager Job 2024 Full Time

Overview:

Donvan+Associates, doing business as Donovan Digital, seeks a dynamic and results-oriented Marketing and Content Manager to join our growing team. This pivotal role will be responsible for developing and executing comprehensive marketing strategies, creating engaging content, and driving lead-generation efforts for our B2B clients.

Responsibilities:

Strategic Planning:

Develop and implement tailored marketing plans for individual building product clients, aligning with their business objectives and target audience.

Content Creation & Management:

• Lead content strategy, overseeing the creation of high-quality content for email campaigns, social media, blogs, websites, and AIA continuing education courses (PowerPoint presentations, articles, videos).
• Ensure content is informative, engaging, resonates with architects, designers, and building owners, and adheres to AIA requirements.

Campaign Execution:

• Plan, execute, and analyze email marketing and social media campaigns to drive engagement, lead generation, and brand awareness.
• Utilize data-driven insights to optimize campaign performance.

Client Collaboration:

• Build strong client relationships, providing strategic guidance on marketing initiatives and content development.
• Proactively identify opportunities for clients to expand their reach and impact.

Performance Analysis:

• Track and analyze key marketing metrics, reporting on the effectiveness of campaigns and initiatives.
• Use data to refine strategies and optimize ROI.

Qualifications:

• Experience: Proven track record in B2B marketing, ideally with architectural building products or related industries.
• Skills: Strong strategic thinking, excellent communication (written and verbal), project management, data analysis, and content creation skills.
• Knowledge: Understanding of AIA continuing education requirements, digital marketing platforms, and content marketing strategies.
• Education: Bachelor’s degree in marketing, communications, or a related field.

Bonus Points:

• Experience with CRM systems and marketing automation tools.
• Familiarity with building codes and construction standards.
• Knowledge of graphic design or video production.

If you’re passionate about B2B marketing, content creation, and the building industry, we encourage you to apply! Join our dynamic, growing team and contribute to both our collective success and your own professional growth.

Job Type: Full-time

Pay: $52,000.00 – $90,000.00 per year

Benefits:

• Paid time off
• Referral program

Schedule:

• Monday to Friday

Application Question(s):

• Which United States Time Zone Do You Live In Easter, Central, Mountain, Pacific, or Other?
• Do you have three (3) years or more, marketing experience with the architectural, construction, building products or interior industry? Yes or No

Education:

• Bachelor’s (Required)

Experience:

• b2b: 5 years (Required)

Work Location: Remote